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Category Archives: rcompany-en

“MyBox” brand promotion concept

[row][span6] The task: to develop the brand promotion concept The solution: the creative idea is based on the company's concept in which futurism, Asian chastity of shapes and European lightness have entwined. The embodiment and the kernel of the idea became the image of a box man who has a trapezium helmet in the shape…
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“Testo Mesto” pie houses chain promotion concept

[row][span6] The task: to attract the target audience's attention to the main pie house of the chain and to increase attendance of the cafe after re-branding. The solution: in order to tune out from competitors the agency experts suggested updating the chain's positioning concept – to emphasize the company bakers' skill and knowledge in making…
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“Centro” searches for its star

[row][span6] The task: creative concept development Each girl dreams about becoming a star and now she has such a chance. We developed this concept for those girls who would like to try their luck in modelling business. STEM agency worked all the kinks out of the concept, thought out visual identity of the whole campaign…
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The “Centro” vitamin

[row][span6] The task: creative concept development For most women the easiest way to chase away sadness and depression is shopping. “Shopping is a remedy. And an inexpensive remedy is a panacea”, - decided we and developed “Centro vitamin” concept. For this concept life-sized puppets in the shape of bright pink pills had been produced, in…
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Development of marketing communications program

[row][span6] Задача: разработка программы маркетинговых коммуникаций для компании Microsoftt The company: Microsoft is one of the largest transnational companies in production of software for various computing facilities: personal computers, game consoles, PDA, mobile phones etc., and the developer of the most widespread software platform – Windows OS family. Period: 6 months Territory: Saint Petersburg and…
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